Remember the heat wave? You must – it was only a month or so ago. Now, take those temperatures and turn up the heat, so to speak, by a good 8 °C. Or for that matter, another 10°C.
Now, take a good 38°C and couple it with scant shade … and … no water.
Then, to this rather sweltering image, add this: If you want drinking water, you need to walk to go and find it. And not just down to the corner caf, but a few miles. When you get there, you can’t just buy a bottle of water (or any liquid for that matter); you have to fill the bucket that you brought with you and walk back home, carrying the now full bucket.
Not enough Bear Grylls for you? The water that you’ve just fetched is most likely, not fresh, and not clean and may be so full of bacteria, that even while trying to hydrate yourself, you may very well be making yourself ill without even realising it.
Remember, this is just water for you (and possibly, members of your family) to drink. This is not water that is needed to wash your clothes or your dishes or to water your meagre food crop with. This is just water to drink to keep you going. This is basic human survival type of stuff.
This is the day to day existence for many communities throughout the Third World and in the summer months, lack of potable water is amplified by the heat.
Because although we’re always tooting our horn about being one of the top water cooler providers in the U.K. we also (truly) believe in helping others less fortunate to help themselves. So, while we have you to thank, most valued customer, for your support and through your purchases making it possible for others to help themselves; isn’t it rather nice to know that when you’re sipping cool spring water from one of our water coolers, there’s another Elephant Pump being built in Africa, bringing fresh, clean drinking water to yet another community in need?
I think so. Good on yer. Toot toot!